Use the powerful advertising words at your headline to grab potential customers' attention. Use the simple, short, and to the point advertising words.
Advertisers are always caught in a dilemma. If the product is not good, who would blame is the advertising, not product. If the product is good, praise posted to the product rather than advertising. People will know the quality of a product, even using the good advertising words. Advertising words not guarantee to generate product sales figures are very high, but at least be able to provide significant advantages.
There are no such things as magic words, particularly in advertising. Many advertising words used by most people are failed. Advertising words like service, value, quality, and concern are exaggerated and have many variables of perception. Another failed word on advertising words is “integrity”, because there is no company will advertise their integrity.
Your advertising words must be clear, simple, short, and to the point. Make your customers decided to having your product by using advertising words which describe the benefits of your product and focus only on the customers. Design your advertising words with the right colors, fonts, and an interesting headline that will grab the attention of your customers.
Some interesting points you can enter to your advertising words are comfortable, fresh, good-looking, good value, large, pure, reliable, safe, strong, stylish, and tasty. Attract your customers with adjectives words such as new, good, better, best, free, fresh, delicious, wonderful, special, great, real, easy, bright, and extra. Also use verbs like make, get, give, have, buy, come, need, use, feel, choose, take, and start. But the main advertising words is “you” to make your ads focus on your customers, because they are interested only in themselves. Do not use these words as your advertising words, such as race, color, religion, national origin, sex, handicap, and familial status.
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